Download Pay Per Click Search Engine Marketing For Dummies by Peter Kent PDF Free

October 11, 2017 Programming, Technology

Download Pay Per Click Search Engine Marketing For Dummies by Peter Kent free book in PDF format. “Pay Per Click Search Engine Marketing For Dummies” is a step-by-step guide to learn AdWords, Yahoo! and sponsored search in all major search engines.

Description of Pay Per Click Search Engine Marketing For Dummies by Peter Kent

The book “Pay Per Click Search Engine Marketing For Dummies” is all about search engine marketing (SEM). The guy behind this book is an eCommerce consultant, expert witness, writer, and e-business trainer Peter Kent. Peter Kent has been working online since 1984 and he has a great experience in SEM. In his book “Pay Per Click Search Engine Marketing For Dummies” Peter told how to plan and launch a PPC campaign and keep track of its progress. Anyone who wants potential customers to form a traffic jam at a website, this book just might do the trick.

This book tells the readers all about Google AdWords, Yahoo, sponsored search, customers targeting, watching out for fraud, assessing the pros and cons of Pay Per Click, and making Pay Per Click work for them. Many guides from basic to advance related to SEO is also shared in this book. It enables the readers to understand and use the right keywords to trigger the ads, figure breakeven point, write ads that reach targeted customers, calculate return on investment, use geo-targeting and track the ad results. You can also Download Search Engine Optimization by Kristopher B. Jones PDF Free.